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	<title>Rudofsky Associates &#187; Tyler Place</title>
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		<title>What if CEO&#8217;s Made Decision as if they Were Using Family Money</title>
		<link>http://www.rudofskyassociates.com/news/2008/09/19/what-if-ceos-made-decision-as-if-they-were-using-family-money/</link>
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		<pubDate>Fri, 19 Sep 2008 18:15:00 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Commentary / Opinion]]></category>
		<category><![CDATA[Tyler Place]]></category>

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		<description><![CDATA[I&#8217;ve been hearing for years that small businesses create a disproportionately high percentage of the new jobs in the United States, and this year has really driven home some of the reasons why. This summer, I traveled with my family for a vacation at the Tyler Place Family Resort in far-north Vermont, on the shores [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been hearing for years that small businesses create a disproportionately high percentage of the new jobs in the United States, and this year has really driven home some of the reasons why.</p>
<p>This summer, I traveled with my family for a vacation at the <a href="http://www.tylerplace.com/">Tyler Place Family Resort</a> in far-north Vermont, on the shores of Lake Champlain.</p>
<p>My wife Camilla found it through an Internet search last February, and although it is rated one of the top 10 family vacation resorts in the U.S., I assumed booking a week for this summer would be easy, given the bad U.S. economy.</p>
<p>Was I ever wrong: they were 100% filled, although we did get a chance to grab another family&#8217;s canceled reservation, for a week that was not entirely of our choosing.</p>
<p>How does Tyler Place, which has been run successfully by successive generations of the Tyler family for 75 years, sustain this level of consumer demand and success?</p>
<p>Simple, they have a strong business strategy which they adhere to, and execute with excellence. &#8220;We could stay open another week or two for the leaf season, but that&#8217;s not our market,&#8221; owner Ted Tyler told me. Tyler Place is totally focused on creating a one-week relaxing vacation experience for families with children. Given that there are no phones, televisions, nor easy Internet access you are bound to relax, and five different age-appropriate programs will engage and delight your children.</p>
<p>Tyler Place is fairly priced for what you get, and it is evident that they have reinvested a fair amount of money into the facilities. The questionnaire that you are asked to complete upon checking out is a highly evolved tool, and serves to keep Tyler Place running at 100% capacity for years to come. For example, they ask, &#8220;do you know of anyone with school aged children whose schools end early and may be interested in coming to Tyler Place the first week of the summer.&#8221;</p>
<p>We&#8217;ve all seen many large company failures that have played out over the first nine months of 2008, including financial firms such as Lehman Brothers, which inexplicably raised its dividend 13% in early 2008, and retailers taken over by private equity shops, such as Linens &#8216;N Things. It seems that having control of large pools of other people&#8217;s capital does sometimes breed a certain detachment or arrogance in CEO&#8217;s decision making while the responsibility of nurturing a family business often does wonders to keep small businesses &#8220;on-strategy&#8221;, and focused on excellent execution. If corporate CEO&#8217;s always ran their companies as if they were financed by family money, the U.S. economy would probably be in much better shape today.</p>
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