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Foundations of a Winning Business Plan

Karen Grajwer, a second year MBA student at Harvard Business School won the HBS Business Plan Contest for her plan for a company called Uplift, which will offer sophisticated, fashionable bra styles for fuller-sized women. Grajwer’s advice for future entrepreneurs: 1) surround yourself with a good team, and 2) know your market.

Posted by Rudofsky Associates on May 24, 2005
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